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  • "Shampoo lathers well and washes with minimum hair loss."

    Kingston L.

  • "Natural, non-toxic floor cleaner is safer for my indoor dog."

    Raffer T.

  • "This hand wash smells amazing and does not irritate my sensitive skin."

    Nadia S.

  • "Fully satisfied with how my clothes feel and smell after wash."

    David C.

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Hair & Body.

Self-care begins with the body. Common Ground has got you covered with a range of natural formulas that are gentle enough for sensitive skin.

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Home & space.

Clean space, clear mind. Explore Soganics' innovative household cleaners that deliver excellent cleaning performance using only ingredients sourced from nature.

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Laundry & linens.

Soganics laundry care products are strictly formulated without harsh chemicals, so you can enjoy clean, fresh clothes with a peace of mind.

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Bundles & sets.

Bundle up and enjoy savings on your favourite hair, body, and home care products. These thoughtfully curated combinations will leave you feeling refreshed + rejuvenated.

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100% plant powered everyday essentials that are better for you, your family + our planet.

  • Plant-based ingredients that work.

    Made with only ingredients that are sourced from nature.

  • No nasties formulation.

    Free from harsh chemicals, artificial dyes, and common irritants.

  • Safer for sensitive skin.

    Gentle formulas and natural ingredients means it's safe to use on dry, sensitive skin.

  • No animals harmed.

    No animal derivatives or testing. 100% vegan and Muslim-friendly.